The Track

A Section Blog

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January 9, 2025

How to use AI for SEO content without sacrificing quality

Can AI generate SEO content that ranks? We put it to the test in 2024 and the answer is 'yes, but....'

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Greg Shove
Section Staff
5 mins
For students
AI
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January 1, 2025

The 2024 AI advancements that changed everything

Our Lead AI Consultant, Chase Ballard is walking through the AI advancements that changed everything in 2024 – and what that means for you in 2025.

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Greg Shove
Chase Ballard
5 mins
For students
AI
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December 23, 2024

2024 Wrapped: Our top 3 insights from a year of covering AI use cases

We added over 30,000 subscribers to our AI Strategy Brief community in 2024. We also spoke with more than 50 experts about how they’re getting value from AI. So this week, we analyzed the data from our 50+ posts this year to see what resonated most with you.

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Greg Shove
Section Staff
4 mins
For students
AI
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December 20, 2024

How AI is shaping Section in 2025

There’s 0 doubt that the lid blew off AI in 2024. So what do we do with all these new capabilities? Our CEO, Greg Shove, is giving you his man-on-the-ground take of where companies are at now, and how that’s shaped our 2025 roadmap.

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Greg Shove
Greg Shove, CEO
7 mins
AI
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March 3, 2023

4 proven business strategies from NYU Stern Prof. Scott Galloway

Growing a business can be rough. Even after you’ve drafted a masterful business plan and secured enough capital to see it to fruition, you’re still facing an uphill battle.

In fact, 65 percent of businesses fail within their first 10 years.

So how do you beat the odds? You can start by leveraging these four winning concepts NYU Stern Professor Scott Galloway lays out in his upcoming Business Strategy Sprint.

We’ll break them down.

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Greg Shove
Section Staff
3 mins
For students
business
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March 3, 2023

3 steps to uncover your real competitors (hint: they may not be who you think)

April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.

In this post, we’ll share some of her tips.

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Greg Shove
Section Staff
3 mins
For students
Product positioning
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June 28, 2024

Copilot for Microsoft 365: What You Need to Know

Microsoft Copilot is the LLM of choice for 23% of companies, so how good are the new features of Copilot for Microsoft 365? Our AI expert's review.

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Greg Shove
Chase Ballard
6 mins
For companies
AI
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March 29, 2024

Pi had a million users. So why did Inflection just implode (and take Pi with it)?

Microsoft just cannibalized a company it was a lead investor in and took its chatbot down with it. Here's what that means for other AI startups.

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Greg Shove
Greg Shove, CEO
7 mins
For companies
AI

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