The Track

A Section Blog

hero image for blog post
July 13, 2023

How Squishmallows became the top-selling toy of 2022

What do Lady Gaga, Warren Buffett, and your eight-year-old nephew have in common? They all collect Squishmallows.

But if you’re not a collector, you might be scratching your head and thinking, “Why are these run-of-the-mill stuffed animals so popular?”

In this post, we dive into how the viral brand was able to break $100M in sales with a great marketing strategy (using lessons from Scott Galloway, Marcus Collins, and more).

Read The Article
Greg Shove
Section Staff
2 mins
For students
marketing strategy
hero image for blog post
June 6, 2023

5 insights on learning from Section's Annual Outcomes Report

We surveyed your employees on the blockers that stand in the way of learning. Read our post to learn how to engage them in learning and prove the ROI of your programs.

Read The Article
Greg Shove
Section Staff
2 mins
For companies
learning and development
hero image for blog post
June 6, 2023

Why did HBO Max rebrand to Max? 4 insights

The internet responded to the HBO Max rebrand with an overwhelming, "Why?" So we dug in to find out the strategy behind their confusing move.

Read The Article
Greg Shove
Section Staff
2 mins
For students
HBO Max
hero image for blog post
June 6, 2023

How Cascade took on its biggest competitor: the sink 

Want to attack your real competition instead of the company down the road no one knows about? Learn how Cascade depositioned their number one competitor: the sink.

Read The Article
Greg Shove
Section Staff
4 mins
For students
positioning
hero image for blog post
January 28, 2025

How we used AI to improve course quality by 20%

One common misperception about AI is that it’s only good for making processes quicker. Education Product Lead, Kyra Atekwana, shared how it also improved our content quality by 20%.

Read The Article
Greg Shove
Section Staff
5 mins
For students
AI
hero image for blog post
January 28, 2025

How a Bayer CFO is thinking about AI ROI

Your CFO will want to see your plan for proving ROI before they greenlight your AI initiatives. But what we learned from Bayer CFO, Florian Zirnstein, is that not all CFOs need to see hard numbers to measure success.

Read The Article
Greg Shove
Section Staff
7 mins
For students
AI
hero image for blog post
May 17, 2023

4 steps to attracting and keeping the best talent in business (even if you're not Google)

You don't need to be a big tech firm to attract, recruit, and retain the best talent. Here's our four-step process for doing it right.

Read The Article
Greg Shove
Mary Fenton
6 mins
For companies
Talent acquisition
hero image for blog post
May 3, 2023

Which skills matter? Employees and L&D leaders don’t always agree [research]

Which skills matter in the modern workplace – to get promoted, to get ahead, to impact the business? It turns out that employees and learning leaders don’t always agree.

We recently surveyed 10,000 students and 250 learning leaders on the skills that are their biggest priority in 2023.

Read The Article
Greg Shove
Section Staff
3 mins
For companies
talent management

Start learning for free

• Watch 3 free on-demand lessons every month
• Experience our flagship intro course for free
• Access Section's full catalog of courses

Section logo pop up