The Track
A Section Blog
![](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/67ae192945b6d629c02a7bc9_iStock-2155769551-2.png)
EY's Global Head of AI: Don’t rush to prove AI ROI
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/66a26520e3667824c3f28395_Screenshot%202024-07-25%20at%209.43.57%E2%80%AFAM.png)
The 5 best ways to use AI from Dan Shipper, Every CEO
Every CEO Dan Shipper plays with AI for a living. He shared his top 5 best ways to get immediate value from AI.
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/66993b0779aadb04fc8529ef_Introducing%20ProfAI.png)
Why we’re rebuilding education with AI
Business education has two fundamental problems. Our CEO Greg is sharing how AI can solve both of them and bring about truly career-changing education.
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/66917eec483ec6b7eff94291_5%20Custom%20GPTs-2.png)
5 custom GPTs to get the job
AI expert Ashley Gross has a custom GPT for everything – including pitching herself to jobs, winning consulting gigs, building a portfolio, and more. Here's what they do and how she builds them.
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/668573e8d013a798c74a6521_Copilot%20vs.%20Gemini.png)
Google Gemini vs. Microsoft Copilot: Which is right for your business?
Gemini for Google Workspace and Copilot for Microsoft 365 both promise to enhance productivity. But which one gives you the most bang for your buck?
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/65b037ffac5ab2a8be020970_Join_The_AI_Class-min.png)
Joining the AI class should be your top priority
The workforce is dividing into two sides. Master AI now to make sure you're on the right side.
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/65a9a8f0fb4dc2d41917286d_How_to_Build_Custom_GPT.png)
How to build a custom GPT
Follow these step-by-step instructions to build a custom GPT model that completes specific tasks for you.
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/675c64e7850b55d50be34bce_Shadow%20AI-2.png)
Why shadow AI is probably happening in your company
We surveyed over 5,000 knowledge workers in the second half of 2024 on AI knowledge, skill, and usage. One of the most troubling takeaways: AI use is happening, whether your company sanctions it or not, and the implications are huge.
![hero image for blog post](https://cdn.prod.website-files.com/635ffd046dcb43298c9f7a9a/672ce9fca1ecaad6cf2399cd_A%20sneak%20peek%20on%20our%20latest%20research-2.png)
Why most organizations aren’t ready to deploy AI
In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.