The Track

A Section Blog

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June 6, 2023

How Cascade took on its biggest competitor: the sink 

Want to attack your real competition instead of the company down the road no one knows about? Learn how Cascade depositioned their number one competitor: the sink.

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Greg Shove
Section Staff
4 mins
For students
positioning
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June 6, 2023

Why did HBO Max rebrand to Max? 4 insights

The internet responded to the HBO Max rebrand with an overwhelming, "Why?" So we dug in to find out the strategy behind their confusing move.

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Greg Shove
Section Staff
2 mins
For students
HBO Max
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June 6, 2023

5 insights on learning from Section's Annual Outcomes Report

We surveyed your employees on the blockers that stand in the way of learning. Read our post to learn how to engage them in learning and prove the ROI of your programs.

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Greg Shove
Section Staff
2 mins
For companies
learning and development
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May 16, 2023

4 steps to attracting and keeping the best talent in business (even if you're not Google)

You don't need to be a big tech firm to attract, recruit, and retain the best talent. Here's our four-step process for doing it right.

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Greg Shove
Mary Fenton
6 mins
For companies
Talent acquisition
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June 1, 2024

Gemini for Google Workspace: What You Need to Know

What is Gemini for Google Workspace, and is it worth investing in? Our in-house AI expert will tell you.

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Greg Shove
Chase Ballard
5 mins
For students
AI
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May 24, 2024

Meet the professor: Google’s Ted Souder from Building an AI-First Organization

Ted Souder is back to teach our Building an AI-First Organization workshop. Get to know him a little better (and why we keep bringing him back for more).

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Greg Shove
Section Staff
6 mins
For students
Meet the professor
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October 25, 2024

Our Guide to Building Enterprise AI Applications

Every company needs to be thinking about where AI slots into their product or service, but all the noise and hype makes it hard to determine what a valuable vs. novel use case looks like. Machine & Partners’ Ed Ortega is sharing 2 frameworks to narrow down your laundry list of AI ideas.

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Greg Shove
Section Staff
5 mins
For companies
AI
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August 16, 2024

How an AI expert built agents for Toyota and Universal Theme Parks

Brian Kolodny has designed chatbots for 37 Global 100 companies. Here's how he used them to create better customer experiences for Toyota and Universal Theme Parks.

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Greg Shove
Section Staff
9 mins
For companies
AI

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