The Track
A Section Blog
Is Deep Research worth $200 a month?
How an AI expert built agents for Toyota and Universal Theme Parks
Brian Kolodny has designed chatbots for 37 Global 100 companies. Here's how he used them to create better customer experiences for Toyota and Universal Theme Parks.
How to build custom GPTs that can do your grunt work
AI-powered products are the future. But for those who don’t have the time or resources to build something in-house, custom GPTs are a good low-fi solution. Here's how to build one.
The 5 best ways to use AI from Dan Shipper, Every CEO
Every CEO Dan Shipper plays with AI for a living. He shared his top 5 best ways to get immediate value from AI.
Why we’re rebuilding education with AI
Business education has two fundamental problems. Our CEO Greg is sharing how AI can solve both of them and bring about truly career-changing education.
How should your business use generative AI?
Learn how to implement generative AI at your business, depending on your customer readiness, stakeholder buy-in, and data access.
How Squishmallows became the top-selling toy of 2022
What do Lady Gaga, Warren Buffett, and your eight-year-old nephew have in common? They all collect Squishmallows.
But if you’re not a collector, you might be scratching your head and thinking, “Why are these run-of-the-mill stuffed animals so popular?”
In this post, we dive into how the viral brand was able to break $100M in sales with a great marketing strategy (using lessons from Scott Galloway, Marcus Collins, and more).
EY's Global Head of AI: Don’t rush to prove AI ROI
If you feel like you’re falling behind because you haven’t figured out how to make a bulletproof investment in AI, read on for John Thompson’s take on why you actually need to slow down and stop sweating the ROI.
Staying silent on AI is almost as bad as banning it
The piece of data from our latest AI Proficiency Report that we can’t stop thinking about: Silence on AI breeds more AI skepticism than an outright AI ban. So if you’ve been gathering your thoughts on AI, now is the time to put them in writing.
