The Track

A Section Blog

hero image for blog post
April 27, 2023

How did Twitter's blue check mark go from status symbol to total embarrassment?

In less than six months, Twitter's blue check mark "verification" has gone from a status symbol for the rich and famous to a warning sign associated with Elon fanboys and trolls. We unpack what happened, using lessons in brand strategy and viral growth.

Read The Article
Greg Shove
Section Staff
5 mins
For students
Twitter
hero image for blog post
April 17, 2023

Which skills matter? Employees and L&D leaders don’t always agree [research]

Which skills matter in the modern workplace – to get promoted, to get ahead, to impact the business? It turns out that employees and learning leaders don’t always agree.

We recently surveyed 10,000 students and 250 learning leaders on the skills that are their biggest priority in 2023.

Read The Article
Greg Shove
Section Staff
3 mins
For companies
talent management
hero image for blog post
April 3, 2023

5 steps to pick a winning investment ‍

Whether you’re the investor or the investee, the six-step Risk-Reward Framework can put you on the right path.

Read The Article
Greg Shove
Section Staff
5 mins
For students
investment
hero image for blog post
March 31, 2023

Can ChatGPT write a positioning strategy?

ChatGPT can do a lot of amazing things. So what happened when we put it into an MBA-level positioning course?

Read The Article
Greg Shove
Section Staff
10 mins
For students
Product positioning
hero image for blog post
June 7, 2023

Why we’re opening up unlimited access to sprints

I was talking recently with a Section4 student, and I let him know that we would soon be giving members access to all our sprints for $995, about 1% the annual tuition of an MBA. 

“That’s incredible,” he said. “I’m so excited – my mind is blown.”

Then he paused.

“Why are you doing that?”, which is a polite way of asking “What’s the catch?”

There isn’t one. And here’s the answer as to why.

Read The Article
Greg Shove
Greg Shove, CEO
5 mins
For students
For companies
hero image for blog post
March 6, 2023

Will your big idea work? 3 ways to manage risk

Building a new product is nerve-racking, especially if you’re taking a shot at something that’s never been tried before.

Will it end up being a YouTube or a Quibi? An iPod or a Zune? If it fails, will you ever be able to bounce back?

Luckily, you can build confidence by reducing risk. That’s where product experimentation comes in.

Read The Article
Greg Shove
Section Staff
3 mins
For students
product
hero image for blog post
October 29, 2024

How the Royal Family’s AI-powered mental health agent overcame privacy concerns

Most orgs feel unready for the challenges that Gen AI brings to risk management. Yet many AI applications will have to navigate the line between user value and user privacy. So we sat down with specialist, Brian Kolodny, to understand how he traversed matters of privacy when building a mental health bot for the Royal Family’s foundation.

Read The Article
Greg Shove
Section Staff
4 mins
For companies
AI
hero image for blog post
October 25, 2024

Our Guide to Building Enterprise AI Applications

Every company needs to be thinking about where AI slots into their product or service, but all the noise and hype makes it hard to determine what a valuable vs. novel use case looks like. Machine & Partners’ Ed Ortega is sharing 2 frameworks to narrow down your laundry list of AI ideas.

Read The Article
Greg Shove
Section Staff
5 mins
For companies
AI

Start learning for free

• Watch 3 free on-demand lessons every month
• Experience our flagship intro course for free
• Access Section's full catalog of courses

Section logo pop up