The Track
A Section Blog
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Build, Buy, or Wait: The Leader’s Guide to AI Adoption
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Do this exercise to get more meaning from your life
It's about pinning down your "ultimate why," according to Berkeley Haas professors Sahar Yousef and Lucas Miller.
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4 steps to give a winning presentation (hint: sound like a human)
We all know what a great presentation sounds like. But going up there and delivering one ourselves? That's a different matter.
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5 questions every great manager asks their team
Stop asking, "When will I get this by?" and start asking the five questions that matter for coaching great teams.
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Having morale issues? Try telling better stories
Unhappy workers have usually lost faith in their leadership's story. Here's how to tell a better one.
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3 steps to uncover your real competitors (hint: they may not be who you think)
April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.
In this post, we’ll share some of her tips.
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7 steps to writing a powerful sales pitch
In life, great stories can have a profound impact. Hence why you (we) wept like a baby at the end of Titanic.
But great stories don’t just belong on the big screen. Their power belongs in the business world too. The key to a sales pitch that wins clients, gets business, and drives results? You guessed it. Storytelling.
In this post, we’re going to walk you through positioning master April Dunford’s sales story framework. This is the narrative that helps you easily communicate the unique value of your product to customers.
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Why most organizations aren’t ready to deploy AI
In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.
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How the Royal Family’s AI-powered mental health agent overcame privacy concerns
Most orgs feel unready for the challenges that Gen AI brings to risk management. Yet many AI applications will have to navigate the line between user value and user privacy. So we sat down with specialist, Brian Kolodny, to understand how he traversed matters of privacy when building a mental health bot for the Royal Family’s foundation.