The Track
A Section Blog
Build, Buy, or Wait: The Leader’s Guide to AI Adoption
Pi had a million users. So why did Inflection just implode (and take Pi with it)?
Microsoft just cannibalized a company it was a lead investor in and took its chatbot down with it. Here's what that means for other AI startups.
5 roles AI can play to make you more strategic
Roleplay these scenarios with AI to make yourself a more strategic decision maker, presenter, collaborator, and leader.
3 drills to teach your team AI, using AI
L&D might be dragging their feet on training your team on AI (we’ve seen it firsthand). So, use AI itself as your team coach.
OpenAI’s product manager shares 4 ways PMs can use AI to get promoted
OpenAI product lead Britt Jamison says AI isn't devaluing product managers. In fact, he says it's quite the opposite.
3 steps to uncover your real competitors (hint: they may not be who you think)
April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.
In this post, we’ll share some of her tips.
7 steps to writing a powerful sales pitch
In life, great stories can have a profound impact. Hence why you (we) wept like a baby at the end of Titanic.
But great stories don’t just belong on the big screen. Their power belongs in the business world too. The key to a sales pitch that wins clients, gets business, and drives results? You guessed it. Storytelling.
In this post, we’re going to walk you through positioning master April Dunford’s sales story framework. This is the narrative that helps you easily communicate the unique value of your product to customers.
Google Gemini vs. Microsoft Copilot: Which is right for your business?
Gemini for Google Workspace and Copilot for Microsoft 365 both promise to enhance productivity. But which one gives you the most bang for your buck?
Copilot for Microsoft 365: What You Need to Know
Microsoft Copilot is the LLM of choice for 23% of companies, so how good are the new features of Copilot for Microsoft 365? Our AI expert's review.
