The Track

A Section Blog

hero image for blog post
November 6, 2023

How to make your competitors look bad without even mentioning them

Laddering (as defined by Scott Galloway) means highlighting your strengths in a way that inherently points out your competitor’s weaknesses. We’ll explain how to use laddering to deposition your competitors, using Writer, one of our favorite AI case studies right now.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
5 mins
For students
Brand strategy
hero image for blog post
June 27, 2024

Exploring AI in Marketing Examples

The marketing applications for AI seem limitless - but let's breakdown a few standout examples.

Read The Article
Greg Shove
Section Staff
7 mins
For students
AI
hero image for blog post
June 18, 2024

Meet the professor: Ashley Gross from Get Promoted With AI

Meet one of Section's favorite professors: The Prompt Community's Ashley Gross. Every lecture she gives gets glowing reviews – here's why.

Read The Article
Greg Shove
Section Staff
6 mins
For students
AI
hero image for blog post
January 12, 2024

How to set an AI policy for your company

In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.

Read The Article
Greg Shove
Taylor Malmsheimer, Head of Strategy
10 mins
For companies
AI policy
hero image for blog post
August 18, 2023

How to appoint (or become) your company's next chief of AI

Your business needs a chief of AI. Here's everything you need to know about how to appoint one, including a job description.

Read The Article
Greg Shove
Greg Shove, CEO
5 mins
For companies
AI strategy

Start learning for free

• Dive into our most popular sprints
• Watch top case studies and live lectures
• RSVP to upcoming events

Section logo pop up