The Track
A Section Blog

Is Deep Research worth $200 a month?

Can't stop checking your favorite app? Here's why.
Have you ever been bored and caught yourself checking Instagram just seconds after you closed it?
I’m sure you didn’t reopen it because you had an overwhelming urge to see more pics of your college roommate's lunch. You did it without thinking, like it was second nature.
If that sounds familiar, then I hate to break it to you: You have a habit.
And what’s more, that habit was built intentionally – by the people who designed your app.

The three skills that actually matter to business growth
Do you ever look at a company like Google or Netflix and think, “I know we could be that successful – if only we had their people on our team”?
The bad news: It’s impossibly expensive to recruit talent from the top tech companies.
The good news: You can develop this type of talent in-house, if you zero in on the skills that actually matter to drive business growth.
To help you, our research team looked at 100 of today’s top-performing organizations and identified the business skills that matter.
These are the skills that should be your top priority in talent development. So let’s get started.

Self-assessment: Does your team trust you?
I’m sure you’ve had a manager you didn’t trust.
Maybe that manager said she valued your time – but then canceled your 1:1 at the last minute because she just had to run out and get a smoothie.
Maybe he called you out in front of the team for a mistake he made. (Truly an unforgivable offense).
Whatever it was, you know that once trust is lost, it’s hard to get back...
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Why most corporate learning offerings suck (and how to fix it)
What percentage of employees actually use the skills they learn in L&D programs at their jobs?
Twelve percent.
If these numbers sound rough, that’s because they are...

What AI means for the entry level job and your next career move
What does AI’s automation of entry level tasks mean for college grads, interns, and anyone looking to switch industries? We sat down with labor economist Sania Khan to talk about the rebuilding of the career ladder with AI.

How to use AI for SEO content without sacrificing quality
Can AI generate SEO content that ranks? We put it to the test in 2024 and the answer is 'yes, but....'

How an AI expert built agents for Toyota and Universal Theme Parks
Brian Kolodny has designed chatbots for 37 Global 100 companies. Here's how he used them to create better customer experiences for Toyota and Universal Theme Parks.

Google Gemini vs. Microsoft Copilot: Which is right for your business?
Gemini for Google Workspace and Copilot for Microsoft 365 both promise to enhance productivity. But which one gives you the most bang for your buck?