The Track
A Section Blog
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Build, Buy, or Wait: The Leader’s Guide to AI Adoption
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How I use AI to help my boss prepare for board meetings
We’re not shy about sharing our favorite AI use case: Leveraging it as a thought partner. But not all LLMs are created equally – so Section’s Chief of Staff to the COO, Ana, is sharing how they rank as thought partners for one of her most strategic use cases: Preparing the quarterly board deck.
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The hidden reasons you’re not using AI every day
We’ve been taught all our lives to value original ideas and hard work, but using AI challenges these principles. But you have to get over this thinking, because your CEO already has.
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Meet your professor: Emerging tech and AI consultant, Elizabeth Shaw
Elizabeth Shaw has worked in emerging tech for nearly 25 years at companies including Gartner, Sephora, and Forrester. Now, she’s your new guest lecturer in Section’s AI Crash Course.
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Why most organizations aren’t ready to deploy AI
In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.
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3 steps to uncover your real competitors (hint: they may not be who you think)
April Dunford is a product positioning expert who helps executives zero in on the real competitive alternatives to their product.
In this post, we’ll share some of her tips.
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7 steps to writing a powerful sales pitch
In life, great stories can have a profound impact. Hence why you (we) wept like a baby at the end of Titanic.
But great stories don’t just belong on the big screen. Their power belongs in the business world too. The key to a sales pitch that wins clients, gets business, and drives results? You guessed it. Storytelling.
In this post, we’re going to walk you through positioning master April Dunford’s sales story framework. This is the narrative that helps you easily communicate the unique value of your product to customers.
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How to set an AI policy for your company
In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.
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How to appoint (or become) your company's next chief of AI
Your business needs a chief of AI. Here's everything you need to know about how to appoint one, including a job description.