The Track
A Section Blog

Build, Buy, or Wait: The Leader’s Guide to AI Adoption

How to find your brand's purpose
Developing a brand purpose is a fundamental step for any company. Justin Lee shares how he uses the Section frameworks to uncover why his business exists.

5 steps to solve the tough problem in front of you
The ability to solve tough problems isn’t an innate talent or a magic act – it’s a process. Learn a step-by-step framework to break down problems and solve them in a data-driven way.

4 data-driven tricks to win your customers’ hearts
For consistent sales, you need a long-term relationship. According to Google’s Neil Hoyne, It starts with a better conversation — and smarter questions.

The 10 essential business skills every person (or team) needs
I’m sure we’ve all had this thought over the course of our career: “I wish somebody could give me a playbook on how to be great at my job.”
Well, we’re here to tell you that being a great strategist isn’t a natural talent or a magic trick. It’s a list of critical skills that, when mastered, make you indispensable.

The 2024 AI advancements that changed everything
Our Lead AI Consultant, Chase Ballard is walking through the AI advancements that changed everything in 2024 – and what that means for you in 2025.

2024 Wrapped: Our top 3 insights from a year of covering AI use cases
We added over 30,000 subscribers to our AI Strategy Brief community in 2024. We also spoke with more than 50 experts about how they’re getting value from AI. So this week, we analyzed the data from our 50+ posts this year to see what resonated most with you.

Which skills matter? Employees and L&D leaders don’t always agree [research]
Which skills matter in the modern workplace – to get promoted, to get ahead, to impact the business? It turns out that employees and learning leaders don’t always agree.
We recently surveyed 10,000 students and 250 learning leaders on the skills that are their biggest priority in 2023.

Want to build the next Airbnb? 4 steps to get started
Airbnb changed the way we travel without purchasing any hotels. Uber made it easier to get around without amassing their own fleet. And DoorDash took care of breakfast without cracking a single egg.
The common thread between these companies is that they’re platform businesses. Rather than selling products directly, they’re providing a platform that conveniently connects sellers and buyers.
How do you follow in their footsteps? Here are four steps that can help you build a platform of your own.