The Track
A Section Blog
How I use AI to help my boss prepare for board meetings
Can ChatGPT write a positioning strategy?
ChatGPT can do a lot of amazing things. So what happened when we put it into an MBA-level positioning course?
Want to build the next Airbnb? 4 steps to get started
Airbnb changed the way we travel without purchasing any hotels. Uber made it easier to get around without amassing their own fleet. And DoorDash took care of breakfast without cracking a single egg.
The common thread between these companies is that they’re platform businesses. Rather than selling products directly, they’re providing a platform that conveniently connects sellers and buyers.
How do you follow in their footsteps? Here are four steps that can help you build a platform of your own.
Why we rebranded (with a minimal amount of yogababble)
Let's skip the glossy merch shots and talk about the actual process of rebranding your company.
The financial statement every leader should understand (and how to analyze it)
Analyzing financials doesn't have to be scary. We break down the P&L statement in an easy-to-grasp guide you'll want to bookmark.
The science-based secret to being more productive at work
Have you ever sat in a 9 a.m. meeting with your team and wondered why one person is jacked up on coffee and firing off ideas, and another person looks like they just woke up from a 100-year sleep?
You might think, “Well, the first person is just more productive. They’re good at their job, whereas Steve is a useless lump. Duh.”
But actually, it’s not that simple. These two people probably have different chronotypes – meaning they’re inclined to sleep, work, and recover at different times.
How to know if NFTs are right for your business
Pop quiz. When you hear the word NFT, do you think:
💪 I know exactly what an NFT is and how to use it for my business
🤔 I think I understand what NFTs are, but I have no clue if they’re relevant to me
🤢 Argh! I should know what NFTs are, but thinking about them makes my head hurt
If you answered the latter two options, you’re not alone. Don’t worry – we sat down with NYU Stern Professor Sabrina Howell to simplify it for you.
Our Guide to Building Enterprise AI Applications
Every company needs to be thinking about where AI slots into their product or service, but all the noise and hype makes it hard to determine what a valuable vs. novel use case looks like. Machine & Partners’ Ed Ortega is sharing 2 frameworks to narrow down your laundry list of AI ideas.
How an AI expert built agents for Toyota and Universal Theme Parks
Brian Kolodny has designed chatbots for 37 Global 100 companies. Here's how he used them to create better customer experiences for Toyota and Universal Theme Parks.