The Track

A Section Blog

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August 15, 2023

How to appoint (or become) your company's next chief of AI

Your business needs a chief of AI. Here's everything you need to know about how to appoint one, including a job description.

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Greg Shove
Greg Shove, CEO
5 mins
For companies
AI strategy
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July 25, 2023

Why is Twitter rebranding to X?

Elon Musk announced that Twitter will rebrand to X. Yes, just X. We take a deep dive into the reasoning behind his decision, and what it signals for the company's future.

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Greg Shove
Section Staff
5 mins
For students
Scott Galloway
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July 13, 2023

How Squishmallows became the top-selling toy of 2022

What do Lady Gaga, Warren Buffett, and your eight-year-old nephew have in common? They all collect Squishmallows.

But if you’re not a collector, you might be scratching your head and thinking, “Why are these run-of-the-mill stuffed animals so popular?”

In this post, we dive into how the viral brand was able to break $100M in sales with a great marketing strategy (using lessons from Scott Galloway, Marcus Collins, and more).

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Greg Shove
Section Staff
2 mins
For students
marketing strategy
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July 13, 2023

How should your business use generative AI?

Learn how to implement generative AI at your business, depending on your customer readiness, stakeholder buy-in, and data access.

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Greg Shove
Greg Shove, CEO
5 mins
For students
generative AI
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March 3, 2023

Do this exercise to get more meaning from your life

It's about pinning down your "ultimate why," according to Berkeley Haas professors Sahar Yousef and Lucas Miller.

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Greg Shove
Section Staff
10 mins
For students
goals
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March 3, 2023

The 10 essential business skills every person (or team) needs‍

I’m sure we’ve all had this thought over the course of our career: “I wish somebody could give me a playbook on how to be great at my job.”

Well, we’re here to tell you that being a great strategist isn’t a natural talent or a magic trick. It’s a list of critical skills that, when mastered, make you indispensable.

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Greg Shove
Section Staff
10 mins
For students
strategy
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March 3, 2023

Why most corporate learning offerings suck (and how to fix it)

What percentage of employees actually use the skills they learn in L&D programs at their jobs?

Twelve percent.

If these numbers sound rough, that’s because they are...

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Greg Shove
Section Staff
5 mins
For companies
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March 3, 2023

The three skills that actually matter to business growth

Do you ever look at a company like Google or Netflix and think, “I know we could be that successful – if only we had their people on our team”? 

The bad news: It’s impossibly expensive to recruit talent from the top tech companies.

The good news: You can develop this type of talent in-house, if you zero in on the skills that actually matter to drive business growth.

To help you, our research team looked at 100 of today’s top-performing organizations and identified the business skills that matter. 

These are the skills that should be your top priority in talent development. So let’s get started.

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Greg Shove
Section Staff
4 minutes
For companies

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