The Track

A Section Blog

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August 15, 2023

How to appoint (or become) your company's next chief of AI

Your business needs a chief of AI. Here's everything you need to know about how to appoint one, including a job description.

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Greg Shove
Greg Shove, CEO
5 mins
For companies
AI strategy
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July 25, 2023

Why is Twitter rebranding to X?

Elon Musk announced that Twitter will rebrand to X. Yes, just X. We take a deep dive into the reasoning behind his decision, and what it signals for the company's future.

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Greg Shove
Section Staff
5 mins
For students
Scott Galloway
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July 13, 2023

How Squishmallows became the top-selling toy of 2022

What do Lady Gaga, Warren Buffett, and your eight-year-old nephew have in common? They all collect Squishmallows.

But if you’re not a collector, you might be scratching your head and thinking, “Why are these run-of-the-mill stuffed animals so popular?”

In this post, we dive into how the viral brand was able to break $100M in sales with a great marketing strategy (using lessons from Scott Galloway, Marcus Collins, and more).

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Greg Shove
Section Staff
2 mins
For students
marketing strategy
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July 13, 2023

How should your business use generative AI?

Learn how to implement generative AI at your business, depending on your customer readiness, stakeholder buy-in, and data access.

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Greg Shove
Greg Shove, CEO
5 mins
For students
generative AI
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March 5, 2023

Every leader should have an operating manual. Here are 5 steps to build yours.

The things you do might be intuitive to you – but if they confuse your team, you're in trouble. Here's how to build an operating manual to make your decisions clear to everyone.

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Greg Shove
Section Staff
2 mins
For students
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March 5, 2023

4 steps to give a winning presentation (hint: sound like a human)

We all know what a great presentation sounds like. But going up there and delivering one ourselves? That's a different matter.

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Greg Shove
Sam Buti
6 mins
For students
storytelling
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November 8, 2024

Why most organizations aren’t ready to deploy AI

In September, we re-ran our AI Proficiency Survey to over 5,000 knowledge workers across the US, UK, and Canada. Our biggest takeaway: The knowledge workforce is vastly unprepared for an AI-augmented future.

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Greg Shove
Section Staff
4 mins
For companies
AI
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October 29, 2024

How the Royal Family’s AI-powered mental health agent overcame privacy concerns

Most orgs feel unready for the challenges that Gen AI brings to risk management. Yet many AI applications will have to navigate the line between user value and user privacy. So we sat down with specialist, Brian Kolodny, to understand how he traversed matters of privacy when building a mental health bot for the Royal Family’s foundation.

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Greg Shove
Section Staff
4 mins
For companies
AI

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